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Job Purpose:
• Manage the entire product line life cycle from strategic planning to tactical activities
• Specify market requirements for current and future products by conducting market research
supported by ongoing visits to customers and non-customers.
• Drive a solution set across development teams (primarily Technical Support Group and Customer
Service, and Sales and Marketing) through market requirements, product positioning, and product
• Develop and implement a company-wide go-to-market plan, working with all departments to
• Analyze potential partner relationships for the product
• Ensure the Business Unit’s growth and profitability.
• To perform other tasks to be assigned from time to time
Job Functions:
• Ensure the business growth (revenue and profitability) of the products assigned is aligned with
the company’s financial objectives.
• Ensure materials forecast is sufficient and aligned to running the business and should meet the
desired projection month by month.
• Customer Service – Ensure timely resolutions to technical issues. Ensure efficient planning of
service parts for the product assigned and minimize the HFP (hold for parts) issues. Ensure
product knowledge is updated to front liners (Call Center Agents, Promoters, and Sales
Relevant Experience:
• Minimum of 3 years experience in product management, brand management, or business
• Strong analytical and logical thinking skills
• Technology Savvy
• Strong Interpersonal Communication Skills
• Strong Presentation Skills
• Background in P&L management